The few fans watching the Brooklyn Dodgers’ game on WNBT are witnesses to a breakthrough in marketing: for 10 seconds before the first pitch of the game, the screen shows the image of a clock superimposed over a map of the United States. A voice then states “America runs on Bulova time”. It is the first television advertisement ever broadcast in the United States.

On july 1, 1941 The few fans watching the Brooklyn Dodgers’ game on WNBT are witnesses to a breakthrough in marketing: for 10 seconds before the first pitch of the game, the screen shows the image of a clock superimposed over a map of the United States. A voice then states “America runs on Bulova time”. It is the first television advertisement ever broadcast in the United States.

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Baseball Reference July 1

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